Pitch Deck
Help a client see the direction. Build a brand proposal that connects the brief to a concept, shows its potential, and makes the next decision clear.
A story that leads to a decision.
A proposal explains why the work fits. It gives the client enough context to understand the direction, without turning the presentation into an exhaustive identity manual.
Frame the opportunity
Connect the brief, audience, and observed insight to the proposed concept.
Reveal the identity
Introduce the logo, explain the important choices, and show the relationship between color, type, and visual language.
Make the potential tangible
Demonstrate relevant applications, then ask for specific feedback or a direction decision.
The result is a 16:9 PDF and self-contained HTML, with editable JSON and SVG sources. The story determines the length; around 12–18 slides is a starting point.
Show how the logo is constructed.
The construction page uses the actual vector artwork. A pale logo, visible square anchor points, relevant curve handles, and a few cyan guides explain the geometry without hiding the complete mark.
It does not invent a golden ratio, a perfect grid, or the original designer’s process. If only raster artwork exists, a reconstruction needs to be identified and agreed as an interpretation.
Geometry with a purposeGuides should explain a relationship. Keep them sparse, preserve the original proportions, and make anchors and handles readable at presentation size.
Bring the brief and the decision.
Share the proposed identity, vector logo, palette, fonts, brand context, and the decision the client needs to make. Include ACID Method findings when available.
The brand and analysis shape the balance of structure and creative expression. Every 1920 × 1080 slide keeps 48 px outer margins, and the cover logo aligns to the left with the title.
Interpretive rationale, observed material, and proposed extensions remain distinct. The skill does not invent research, approval, or commercial commitments.
Get the Pitch Deck skill
Use the package with an assistant that supports skills. For a folder-based setup, extract the archive and place the enclosed brand-proposal folder in your assistant’s configured skills directory. Rendering requires the dependencies described in the package.
Use the Pitch Deck skill to present the brand direction I share next. Connect the brief and ACID Method findings to the concept. Include a logo construction page based on the actual vector anchors and curves, show relevant applications, and finish with a clear direction decision. Deliver the PDF, self-contained HTML, and editable sources.