Figma × Oddfellows

Design is dead?

Only if we stop noticing what design is becoming.

Oddfellows’ anthem film for Figma pushes back on the idea that code replaces design. As the two move closer together, the canvas gets bigger.

Design gives direction.
Code creates leverage.
More becomes possible to make.

Built from patterns found in nature — cells, swarms, branches and systems — the film lands on a simple truth:

Everything changing is a case for design.

#Oddfellows #Figma #Design #MotionDesign #CreativeTechnology