Author: Marco van Zomeren
Renasce × Brandblock
The hiring system has been broken for far too long, and this project by BRANDBLOCK■™ with Renasce takes that truth head-on. From naming to strategy to a bold visual identity, they’ve built a brand that doesn’t just critique the system but reimagines it entirely. It’s about turning work from mere occupation into genuine realization, a…

Nickelodeon × State
Love this new work from State for Nickelodeon’s Kids’ Choice Awards. A modular motion system built to handle the chaos of a live show, fast, flexible, and packed with character. The energy, color, and rhythm all hit that perfect balance between control and madness. It’s a masterclass in how to design motion that feels spontaneous…

Caffeine × Elena Kudriavtseva
Absolutely loving the new work by Elena Kudriavtseva for the Caffeine AI event in San Francisco. The whole launch video is built purely from typography, clean, bold, and beautifully timed. It’s a masterclass in kinetic type, showing how rhythm and motion alone can carry a story without relying on anything else. What makes it even…

TUI × Further
Redefining escape on acid. Love how Further Agency helped TUI evolve from a tour operator into a modern leisure brand built for how people travel today. It’s not about holidays anymore, it’s about creating experiences that move with culture. From brand architecture to digital systems and new luxury propositions, this transformation shows what happens when…

Burnwe
Just saw the new showreel from Burnwe and I’m really inspired by how they blend design and motion. Their clean, minimal visuals combined with energetic, purposeful movement create a rhythm that feels both bold and thoughtful on acid. What stands out is how they make motion meaningful, turning marketing videos into experiences that captivate and…

EA Sports × Further
I love the new work from Further Agency on the EA SPORTS app. EA SPORTS has always been known for blockbuster titles like FIFA and Madden, but now they’re stepping it up to become a connected entertainment platform that brings gaming, live sports and culture together. With Niceshit Studio and father on board, they’ve created…

Kuya × Please Call Me Champ Studio
The team at Please Call Me Champ Studio just dropped motion design on acid for the mighty Kuya crew. Bold, heartfelt, and unapologetically different. Love how their fearless brand energy translates into movement. This is what happens when identity and motion speak the same creative language. #kuya #pleasecallmechamp #hellokuya #mograph #designonacid

Nómina × Motto
I really like how Nomina (formerly Omni) has evolved its identity. The rebrand by Motto® translates speed, precision, and sophistication into a clean visual system that fits the velocity of the onchain economy while keeping its optimism and vibrancy. The new identity also reflects the platform itself, a unified trading environment for advanced traders who…

IBM x AWS × DIA Studio
DIA went full throttle for IBM x AWS with the “Scale What You Create” campaign at re:Invent 2024. Variable type, gradient blends, and modular patterns turned motion into something wild, design on acid across every aspect ratio imaginable. The beauty is in the flexibility: from giant Las Vegas screens to the smallest formats, the system…
